Fill 'Er Up 1964

People and events that shaped our city.

In 1964, this Premier gas station opened in Fort Worth. The new-at-the-time Chevy Impala seen here is getting the royal treatment. Gas then was 26 cents a gallon, a far cry from the nearly $4 a gallon today. Plus, that 26 cents got you some pretty great service. Smiling attendants were available to add some air in your tires, check your oil and pump your gas for you, all in amusing uniforms. Gals in bathing suits and heels sure didn't hurt business, we assume. But our modern-day conveniences shouldn't be overlooked. We're sure Fort Worth locals in the 1960s would have much rather had pay-at-the-pump.